My trip out West with Let’s Grab a Beer is hands down one of the highlights of my year, and as we wrap up 2016 let’s set our sights on 2017 beer trends. First up: a quick refresher on why we went on the Barley Field Trip to begin with.
The main ingredients in beer are namely hops, yeast, and of course, water. But 72% of Americans* have no idea that the 4th core ingredient is barley. In other words, without that field none of the beer we get to enjoy would be possible and life would be much different. Crazy, huh?
Beer culture, thanks to continued education from folks like Let’s Grab a Beer, has grown leaps and bounds over the past year. Because of that 2017 shows no signs of it slowing down, at all. Let’s Grab a Beer tapped 10 beer experts (including my friend The Beeroness) to get their take on where the industry is headed, and they’re all conveniently lined up in the infographic below. Read through their predictions below, and let me know what you’re most looking forward to in the comments below!
Now get out there and raise a glass in honor of all that 2016 gave us. And all that lies ahead in 2017. May your holidays be merry and bright!
Disclosure: This post is sponsored by Let’s Grab a Beer, but as always, all thoughts and opinions are my own.
*Survey conducted by Wakefield Research for Anheuser-Busch among 1,000 nationally representative U.S. adults ages 21+ in March 2016.