There’s nothing like waiting until the last minute to get ready for something, but inevitably we’re always going to do it. It’s human nature. vineyard vines is making it easy for your last minute folk to get ready for the Kentucky Derby however.
Exclusively named as the “Official Style of the Kentucky Derby,” vineyard vines has once again released a custom-designed line of clothing and accessories for men and women. The 2014 vineyard vines for Kentucky Derby collection will go on sale in March and is available at select vineyard vines free-standing stores, wholesale accounts and department stores nationwide, as well as through vineyardvines.com.
Retail: April 28th-May 3rd, 2014
The 2014 vineyard vines for Kentucky Derby collection will be available at the Finish Line Gift Shop at the Kentucky Derby Museum, and an expanded collection will be available at the Churchill Downs Store. vineyard vines will also have two pop-up shops, at the Turf Club and Jockey Club Suites, on both Oaks Day and Derby Day.
Oaks Day: May 2nd, 2014
vineyard vines will support the “Pink Out” on Oaks Day and Churchill Down’s charitable beneficiary by donating 30% of the proceeds from sales of vineyard vines’ Pink Lillies collection to Bright Pink. The Pink Lillies collection includes a necktie, bowtie, pocket square and tote that feature a Pink Lily design created exclusively as part of the vineyard vines for Kentucky Derby collection.
Derby Day: May 3rd, 2014
vineyard vines will host the third annual “Whalestock 2014,” featuring Nashville-based acoustic artists who will perform for infield attendees. In addition to the concert, attendees can stop by to pick up promotional products such as coozies and sunglasses and enjoy an animated photobooth where participants will receive a photostrip and be encouraged to share across social media using the hashtag #vvderby14.
For those of you not familiar with vineyard vines is a company best known for its whimsical neckties and smiling pink whale logo, was founded in 1998 on Martha’s Vineyard when brothers Shep and Ian Murray cut their ties with corporate America to start making ties that represented the Good Life. In addition to signature neckwear, vineyard vines offers a variety of clothing and accessories for men, women and children.
Stylishly Yours,
Josh Johnson
The Kentucky Gent